Comma’s theme line, “Coffee’s counter culture”, plays on it’s distribution channel (coffee shops) and it’s content of the oddest stories and themes they can pull together. Each issue is centered around an idea or object that is then dissected and explored, typically through short stories.

Example issue: The secret life of Post-It notes. The staff interviewed comic strip artists who create their works on post its, artwork was created, cars were covered, bosses were annoyed… you get the idea.